What's Your Florida Roofing Business Worth?
Florida has 5,031 roofing businesses generating an estimated $10.8B in annual revenue. Here is what buyers are actually paying, what drives multiples up or down, and how to find out what your specific business is worth.
Storm Cycle & Demand Signal
Storm-driven demand. Hail and wind events generate large insurance-restoration revenue waves. Buyers underwrite this carefully: insurance-heavy books get discounted for revenue volatility, while operators who balance retail re-roofing and commercial service contracts command premium multiples.
Buyer Landscape in Florida
Florida is one of the most PE-active roofing markets in the country. Tecta America, Roofing Corp of America, Omnia Exterior Solutions, and Infinity Home Services all have active platforms acquiring here. Roofing companies with $2M+ EBITDA and a healthy retail or commercial mix are fielding multiple buyer inquiries per quarter.
Roofing Valuation Multiples by Business Size · Florida
The larger your roofing business, the higher the multiple buyers will pay. Below is where Florida contractors typically fall in the 2026 market. Note that revenue mix matters more in roofing than almost any other trade: insurance-restoration-heavy books trade at the low end of each band, while retail and commercial service revenue push toward the high end.
| Business Size | Valuation Basis | Typical Multiple |
|---|---|---|
| Under $500K revenue | SDE | 1.5× – 2.5× |
| $500K – $2M revenue | SDE | 2× – 3.2× |
| $2M – $5M revenue | SDE / EBITDA | 2.8× – 4.2× |
| $5M – $15M revenue | EBITDA | 4× – 6× |
| $15M – $50M revenue | EBITDA | 5.5× – 8× |
| $50M+ revenue | EBITDA | 7× – 10× |
Multiples are directional. Actual sale prices depend on recurring revenue, owner dependency, customer concentration, financial hygiene, and buyer type. Take the Exit Score to see where your specific business lands.
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What Actually Drives Your Florida Roofing Multiple
Insurance vs. retail mix
The biggest lever in roofing. Buyers discount insurance-restoration revenue because it depends on storm cycles they cannot underwrite. Florida operators with 60%+ retail re-roofing and commercial service revenue command premium multiples, while storm-chasing books get marked down hard.
Backlog & warranty book
A contracted backlog buyers can verify, documented warranty reserves, and a service department that converts warranty calls into maintenance agreements all add turns to your multiple. A thin pipeline and undocumented warranty exposure subtract them.
Crew model & labor
Florida has 43,126 roofing workers across 5,031 contractors. Buyers underwrite your labor model: stable W2 crews and long-tenured subcontractor relationships with clean 1099 compliance both work, but undocumented labor risk kills deals in diligence.
Clean financials
Accrual-basis books with proper percentage-of-completion accounting, reviewed financials, and a clean chart of accounts add real dollars to your exit price. Cash-basis books that cannot separate insurance and retail revenue cost owners 10-15% at the table.
Frequently Asked · Florida Roofing Valuation
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