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Iowa Selective PE Market

What's Your Iowa Roofing Business Worth?

Iowa has 307 roofing businesses generating an estimated $513M in annual revenue. Here is what buyers are actually paying, what drives multiples up or down, and how to find out what your specific business is worth.

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Iowa Roofing Market · BLS QCEW 2024
Roofing contractors
307
Industry employment
2,051
Est. annual market size
$513M
Avg. business revenue
$1.7M
Source: BLS QCEW 2024 Annual, NAICS 23816 (Roofing Contractors, Private Sector). Revenue estimated at ~$250K per employee (NRCA / IBISWorld trade benchmark). Data & methodology

Storm Cycle & Demand Signal

Storm-driven demand. Hail and wind events generate large insurance-restoration revenue waves. Buyers underwrite this carefully: insurance-heavy books get discounted for revenue volatility, while operators who balance retail re-roofing and commercial service contracts command premium multiples.

Selective PE Market

Buyer Landscape in Iowa

Iowa is a lighter PE market for roofing. Most sales here go to strategic buyers, larger regional contractors, or family transitions. Operators with commercial service agreements, low insurance dependency, and clean books still command premium pricing.

Roofing Valuation Multiples by Business Size · Iowa

The larger your roofing business, the higher the multiple buyers will pay. Below is where Iowa contractors typically fall in the 2026 market. Note that revenue mix matters more in roofing than almost any other trade: insurance-restoration-heavy books trade at the low end of each band, while retail and commercial service revenue push toward the high end.

Business Size Valuation Basis Typical Multiple
Under $500K revenue SDE 1.5× – 2.5×
$500K – $2M revenue SDE 2× – 3.2×
$2M – $5M revenue SDE / EBITDA 2.8× – 4.2×
$5M – $15M revenue EBITDA 4× – 6×
$15M – $50M revenue EBITDA 5.5× – 8×
$50M+ revenue EBITDA 7× – 10×

Multiples are directional. Actual sale prices depend on recurring revenue, owner dependency, customer concentration, financial hygiene, and buyer type. Take the Exit Score to see where your specific business lands.

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What Actually Drives Your Iowa Roofing Multiple

Insurance vs. retail mix

The biggest lever in roofing. Buyers discount insurance-restoration revenue because it depends on storm cycles they cannot underwrite. Iowa operators with 60%+ retail re-roofing and commercial service revenue command premium multiples, while storm-chasing books get marked down hard.

Backlog & warranty book

A contracted backlog buyers can verify, documented warranty reserves, and a service department that converts warranty calls into maintenance agreements all add turns to your multiple. A thin pipeline and undocumented warranty exposure subtract them.

Crew model & labor

Iowa has 2,051 roofing workers across 307 contractors. Buyers underwrite your labor model: stable W2 crews and long-tenured subcontractor relationships with clean 1099 compliance both work, but undocumented labor risk kills deals in diligence.

Clean financials

Accrual-basis books with proper percentage-of-completion accounting, reviewed financials, and a clean chart of accounts add real dollars to your exit price. Cash-basis books that cannot separate insurance and retail revenue cost owners 10-15% at the table.

Frequently Asked · Iowa Roofing Valuation

What is the average roofing business worth in Iowa? +
A typical roofing business in Iowa does about $1.7M in annual revenue with roughly 6.7 employees. For an owner-operated shop, that usually translates to $200K to $600K in seller's discretionary earnings (SDE), which at Iowa's current market of 1.75x to 4x SDE means the business is likely worth $350K to $2.4M in a normal sale. Larger operators above $1M EBITDA get valued at 3x to 8x EBITDA.
Are private equity buyers active in Iowa? +
Iowa is a lighter PE market for roofing. Most sales here go to strategic buyers, larger regional contractors, or family transitions. Operators with commercial service agreements, low insurance dependency, and clean books still command premium pricing.
How does storm activity affect roofing business valuations in Iowa? +
Storm-driven demand. Hail and wind events generate large insurance-restoration revenue waves. Buyers underwrite this carefully: insurance-heavy books get discounted for revenue volatility, while operators who balance retail re-roofing and commercial service contracts command premium multiples.
How many roofing businesses are for sale in Iowa? +
Iowa has approximately 307 roofing establishments (BLS QCEW 2024, NAICS 23816). In any given year, roughly 4 to 6% change hands through owner retirement, private equity acquisitions, and estate transitions. That means 15 businesses per year, on average, are candidates for sale. Most transactions happen quietly and never hit a public listing site.
What is the fastest way to know what my Iowa roofing business is worth? +
Take the free Exit Score assessment. It takes about 5 minutes, asks the same questions a buyer or investment banker would ask, and returns your estimated valuation range plus the specific factors moving your multiple up or down. No sales call, no obligation, just the number.

Find out what your Iowa roofing business is worth

Free 5-minute assessment. Get your estimated valuation range plus the specific levers moving your multiple. No sales call, no obligation.

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